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to those who shivered in the 40-degree weather outside with no guarantee of entry. As announced yesterday, today marks the launch of Kanye West's The Life of Pablo pop-up at 83 Wooster in NYC. While buyers had different agendas for their purchases - memorabilia, immediate wear or reselling (as one customer who copped three jackets, two hats and several shirts admitted - grabbing Pablo gear was a God dream I.R.L.
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I went to art college.”īy his own definition, the Pablo pop-up shop - like the TLOP album - is art, free of judgment and open to interpretation.
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You know, that I’m not a real designer… I’m not a real rapper, either! I’m not a real musician, either! Like, I don’t know how to play the piano. And I’ve got a million people telling me why I can’t do it. Kanye West, David Bowie, J Balvin, and more have commissioned museum-quality visuals from. He told Zane Lowe during a 2013 BBC interview, “I’ve got ideas on color palettes. Image may contain: Clothing, Apparel, Human, and Person. Despite being a revered wordsmith and producer, his recent aspirations have been to conquer runways and closets with his Yeezy Season line (a zine worth $120 of Seasons 1 and 2 was also on sale at the shop). While most Yeezy fans are aware that Kanye was influenced by at least one Pablo on TLOP, this new revelation explains that Kanye sees himself as a student of all three menthe Escobar of the. Pablo customers emerged from the store with multiple clear shopping bags of merch, a sight that would have made Kanye - who once tweeted “not smiling makes me smile” - beam. O n Thursday afternoon, Kanye West hosted a livestream of his new album, The Life of Pablo, during the presentation of his Yeezy Season 3 clothing line at New York Fashion Week.
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The clothes are more muted. Hoodies, short- and long-sleeve shirts, bomber jackets, windbreakers, beanies and caps available in azure blue and maroon red (the latter was first spotted at Kanye’s Yeezy Season 3 fashion show/ TLOP listening session at Madison Square Garden last month) line the walls in color-coordinated fashion.Ī photo posted by Billboard on at 11:17am PDT
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The Pablo mini-emporium was bare with white walls and wooden racks. A lone projection with a montage, including menacing canine faces, violent explosions and rose bouquets plays on loop as a playlist of West’s seventh album, The Life of Pablo, mixed with Future‘s catalog, blare through the black Sonos speakers. Artist Cali Thornhill Dewitt, who used the same typography for previous designs like his “Pour One Out” sweatshirts, lent his vision to the minimalistic yet bold apparel, fitting of the Pablo personality: loud and proud. The storefront mirrored the flier West shared in his Twitter announcement: a large square maroon floor-to-ceiling sign that read “Pablo” in burnt orange gothic lettering, a staple design in the inventory. Kanye West Announces Pablo Pop-Up Shop in New York 11, 2016 file photo, Kanye West gestures to the audience at the unveiling of the Yeezy collection and album release for his latest album, 'The Life of Pablo,' at Madison Square Garden.